We decided to create a luxury eyelash brand that had an emphasis on both quality and affordability as we believe the price of strip lashes in todays market is far too high! Our aim is to provide the best quality premium silk/mink lashes whilst maintaining affordable prices. The average industry price is between £15 - £25 per pair. This is not cost effective for most consumers. Being in the beauty industry for such a long time, we know too well the importance of both cost and quality. We took on the challenge of rejuvenating the eyelash market and after months of testing and researching, we are delighted to bring to you Beautgenics. we take affordability, quality and longevity into consideration as our lashes are reusable up to 25 times! Makeup artists &amp; lash lovers we did this for you...